Arc’teryx and Moment Factory teamed up to present the outdoor apparel brand’s Winter 2022 collection with an immersive multimedia experience.
In collaboration with Moment Factory, Arc’teryx celebrated the Vancouver launch of its Winter 2022 collection with a multi-sensory event, bringing the alpine adventure community together in the outdoor apparel company’s founding city. Over three days, brand enthusiasts were invited to preview Arc’teryx’s latest range of high-performance outerwear amid mountainscapes brought to life with seamless multimedia effects on a set designed by Moment Factory and built by Astound.
